Strategy → execution
Systems connecting objectives, decisions, work and evidence.
Hi. I'd like to be your mentor.
Independent advisory for founders and operators.
Bring a real decision. I help turn complexity into a clear, honest choice your company can execute.
Strategy · Product · GTM · Operations
Hands-on experience, not theory
Data → action
Data products designed to prioritize what needs to happen now.
Complexity → agreement
Enterprise sales from diagnosis through proposal, legal and rollout.
AI → operations
Agents and automations with governance, boundaries and human approval.
You do not need to arrive with a perfectly framed question.
My work is to move through the complexity with you until there is a clear choice your company can execute.
Questions we can work through
A session starts with a real situation, not an abstract topic.
Where does AI truly deserve attention?
Separate operational opportunity from distraction, choose the first process and define how to prove return.
How do we turn data into the next action?
Move beyond dashboards, choose the source of truth and get information to the person who needs to act.
How do we move an enterprise sale forward?
Identify the sponsor, user, metric, real objection and next commitment that can advance the opportunity.
What should we not do now?
Distinguish revenue, pipeline and distraction to protect focus, cash and delivery capacity.
How do we operate agents without losing control?
Define context, autonomy, human approvals, evidence and boundaries before automating decisions.
Do we need a product, process or person?
Diagnose the source of the problem before hiring, building or adding another tool.
How it works
One hour to move from fog to an executable decision.
Bring whatever context you have. I listen, question and help separate facts, assumptions, criteria and choices. We finish with a clearer decision, explicit risks and a possible next move.
- No slides
- No course
- No formula
- Confidential
This is not therapy and does not replace legal, financial or medical advice. It is a professional space for reasoning and decision-making.
Work already done
Experience across the entire decision.
Operations with humans and agents
An operating system connecting context, objectives, work, agents, approvals, evidence and learning.
Enterprise data products
Versioned dashboards, normalization, validation and routines turning scattered signals into commercial priorities.
Complex B2B sales
Opportunities guided through diagnosis, demo, data scope, proposal, legal, pilot and rollout.
Tools for making decisions
Financial simulators, operating dashboards and auditable models that make complex choices visible and comparable.
A practice I choose to keep
My work is building companies. Advising is something I keep doing for the pleasure of thinking alongside other people.
I did not create this space to become a full-time mentor. I am a founder, partner and investor. I live the decisions we discuss: product, cash, sales, people, assets and risk.
After a certain point in a career, some practices remain not because they have to, but because they still bring joy. For me, one of them is helping a capable person see a problem from another angle and leave with a next move.
I am Brazilian, live in Valencia and travel whenever I can. Moving countries and spending time in different contexts has also shaped how I listen: few decisions make sense outside the life they need to fit.
Formats
Start with one conversation. Continue only if it makes sense.
01
Individual session
One decision now
€18050 minutes
- One real situation in focus
- No required preparation
- Payment when booking
02
Cycle
Follow a decision
€8006 sessions · within 90 days
- 6 conversations of 50 minutes
- Flexible use within 90 days
- Continuity of context
03
Thinking with continuity
Ongoing advisor
€1,500per month
- 1 weekly 60-minute session
- Priority access to additional scheduling windows
- Async access within agreed limits
Available in English, Portuguese and Spanish. Times adapt to your time zone.
Schedule and payment
Choose the format, day and time.
The scheduler detects your time zone, blocks times already occupied in my Google Calendar and confirms the booking only after secure payment in euros.
- 01Choose the format
- 02See open times in your time zone
- 03Pay online and receive confirmation
Google Calendar integrated · payment processed by Stripe
About
Eduardo Fonseca
I am a founder and partner at Dinn, as well as a partner and investor in other businesses. My path has crossed technology, agencies, data, healthcare, startups, investing and real estate.
I have mentored dozens of agencies and companies, invested in startups and spoken in cities across Brazil. I still build, operate and invest today — these conversations come from that current practice, not from a career as a professional mentor.
Founder · partner · investor · mentor · speaker · Brazilian in Valencia
Honest questions
01Do I need to prepare?
No. You may send context or a question beforehand, but we can start exactly where you are.
02Do you deliver a plan or presentation?
Not by default. The work happens in conversation. We may record decisions and next steps, but there is no slide or teaching-material production.
03Is this consulting?
It is independent advisory. I help diagnose, consider options and decide. Implementation, projects and deliverables are separate work and exist only when explicitly agreed.
04If this is not your main business, why is the session paid?
Because a price protects time, focus and commitment on both sides. I do not sell scale or content; I reserve a limited part of my calendar for conversations where I can be fully present.
05How does payment work?
The session or cycle is paid in euros during scheduling. The booking is confirmed only after payment is approved.
06Is the conversation confidential?
Yes. Session content is treated as confidential. If your company requires a formal agreement, we can review it before we begin.
07Can I cancel or reschedule?
Yes, with at least 24 hours' notice. Later cancellations count as completed, except in emergencies.
You do not need to arrive with everything organized.
Organizing what is happening is already part of the conversation.
Choose a day and timeSecure payment in euros · confirmation after approval